Mar 27, 2026
While some SaaS companies struggle with AI angst, the services industry is blossoming
Mar 19, 2026
A Grand Unifying Theory of Martech and a composable architecture for the AI age
Mar 6, 2026
Rethinking loyalty programs as context infrastructure for the AI era
Feb 27, 2026
10 years ago, "Hacking Marketing" revealed emerging parallels between marketers and software developers that are now daily life
Feb 18, 2026
For marketers, adaptability is key; for vendors, it's platform ecosystems
Feb 13, 2026
Ecosystem judo, aggregation theory, and the business model for context-as-a-service
Feb 6, 2026
Context-as-a-Service (CaaS) and the future of domain-specific software platforms
Feb 1, 2026
Still my labor of love, but now also my full-time gig